This FAQ chapter deals with affiliate sales and setup, including the
FREE Americart Affiliate Sales Tracking System.
Q:
What affiliate programs do you support?
A:
We currently support AffiliateShop, Commission Junction
,
Shareasale & others for commercial affiliate program systems. In fact, most
affiliate
programs are supported. Setup for some of them are in the cart configuration.
The rest we setup for you at no charge; just contact us.
We also have our own free affiliate system which, although not intended
to replace a commercial program, can often suffice.
Q:
What are the details on the free Americart Affiliate System?
A:
The basic points of the Americart Affiliate System:
- No extra charge for using it.
- No % of sale is charged as commission.
- Easy to setup
- A simple but functional system.
Here are the details on what to do and how to use it:
Let's say you recruit an affiliate. Give them a code:
123abc
They put a link to your site on their site:
http://www.cartserver.com/afl.cgi?c=a-1234&u=www.[yoursite].com&a=123abc
Americart sets a seven day cookie on the shopper and immediately redirects the
browser to your site. If an order is placed within that seven days, a message
is put into the order stating it is an affiliate sale, and what the affiliate code is.
The fields in that link are:
c=a-1234 replace a-1234 with your cart-id
u=www.[yoursite].com shopper redirected to this URL
a=123abc arbitrary affiliate code/name you assign to affiliate
Note 1: To make a shorter link, leave out the redirect url and the system will
send people to the "home url" of record in the cart.
http://www.cartserver.com/afl.cgi?c=a-1234&a=123abc
Note 2: To make a shorter link, just put in the /pathtopage.html and the system will
send people to your "home url" with /pathtopage.html appended.
http://www.cartserver.com/afl.cgi?c=a-1234&u=/yourpage.html&a=123abc
Q:
How will my affiliate know when they have made a sale? Do they have to just
trust that I will tell them/pay them?
A:
No. If you format the affiliate field of the clickthrough like this: 123abc^them@them.com
then an email with the order SUBTOTAL will go out to them. Since it comes
straight from us, they will get the notification regardless of what you
may or may not do. It will be up to your affiliate to insure that they
keep a working email address into the clickthrough URL. They still have to
trust that you will PAY them, but they know what they are owed.
Here is an example of the email notification format:
http://www.cartserver.com/afl.cgi?c=a-1234&u=www.[yoursite].com&a=123abc^them@them.com
Q:
How is payment to the affiliate handled? Do I need to open an affiliate
account with Americart?
A:
Payment arrangements are between you and your affiliate. We don't get into
that area of it at all. That is a GOOD thing since there is no one keeping
a percent of your affiliate payout as in the commercial affiliate programs.
There is no setup needed as far as Americart goes. You don't even need to
write to us to let us know you are using it. Just start issuing clickthrough
URLs to your affiliates and the system will work.
Q:
Does the email sent to the affiliate tell them what their payout is?
A:
No. Since we don't get involved with your payment arrangements, we don't know
what percent or flat rate to tell them. What we DO know is the order subtotal, and
they can calculate it from there if they wish. We may offer a place for you
to list affiliate names/payout rates so this info can be included at some
time in the future.
Q:
Does Americart also offer a system for the affiliate to see sale history?
A:
Not yet. We are just building it slowly so we can avoid any charges
for using the system. There will be further enhancements of course.
The trick will be to keep the support effort to a minimum.
Q:
What about FAX and Postal mail orders? Is the affiliate out of luck, or
is the merchant stuck having to pay the affiliate for a sale they may or
may not get?
A:
The merchant of course knows when he has received a preliminary copy of
that order type, and with our system the affiliate knows this also since
we put a message to that effect in their email. They know that the sale
may or may not consumate.
Q:
How long does the cookie that is set on a shopper last for?
A:
By default, the cookie is set for 7 days. To change the duration, add the argument below to the string:
&d=604800
The value is the cookie duration in seconds.
Q:
After testing the affiliate system, I keep getting the affiliate info on future orders
that I test from my browser. I assume the only way to bypass this on tests is to disable cookies?
A:
When you test the clickthrough, the cookie gets set on you as it does
on any shopper, and so will last for seven days. You can remove the cookie
in your browser's cookie manager.
Q:
What is the typical scenario for when I need/want this, and how does it unfold?
A:
You sell a product, and you want to maximize your sales for that product.
To do that, you increase your exposure to potential shoppers. One great
tool for doing this is to get an advertisement or link to your site on
OTHER people's websites.
They won't do that out of the goodness of their heart of course, so you need
to offer them a "piece of the action". That is where an affiliate system
comes into play. You contact the affiliate, we'll call him Fred, and offer
him $5 for each sale you make which comes from a shopper originating on
Fred's website. Fred likes the idea, since you sell dog collars and his site
is pet related also.
You give him some code to put onto his site:
